NABOONA OY · v.2026

Building intelligent
digital systems for growth.

Naboona is not something you buy. It is a system you plug into. Naboona is not a service. It is execution capacity.

07
Disciplines
Systems shipped
UK · FI
Markets
SCROLL
Identity

What Naboona is.

Five operating modes. One system. Click to expand.

Founder · OS

The operator behind it.

A working résumé, restructured as a system. Tap a node to expand.

founder.dashboard / live
1
operator.core / live
role_01 ::
Strategist
$
5 roles → 1 operator · zero handoffs

Naboona is a one-man army — strategy, build and execution under one roof, moving at the speed of a single operator.

Capabilities

Nine surfaces. One stack.

Each capability ships as a module — composable, measurable, accountable.

System inside the system

The operating map.

Every node is a discipline. Click to inspect.

naboona.map / interactive
NODE / strategy

Strategy

The thinking layer. Positioning, ICP, GTM model and the commercial logic that everything else orbits.

Selected work

Proof, not promises.

A representative slice. Reveal each card for context.

Operating System

The control panel.

Personal modules. Calibrated, not claimed.

Strategic thinking96

Pattern-matching across markets, products and motions.

Fast execution94

Bias to ship. Compress the loop between idea and live.

Commercial mindset92

Revenue, margin, leverage. Always.

Creative direction88

Taste as a discipline, not a vibe.

Data-led decisions90

Instrument first, opine second.

Founder mentality97

Owner energy on every project.

Systems thinking93

Connect the parts before optimizing them.

International mindset89

Operating across UK, Nordics and beyond.

Stack

The tools we wire together.

Best-of-breed software, integrated as one operating layer. Hover to inspect, scroll to feel the system breathe.

operating layer
01CRM
HubSpot
+
02Analytics
GA4
+
03Payments
Stripe
+
04Backend
Supabase
+
05Backend
Firebase
+
06Hosting
Vercel
+
07Edge
Cloudflare
+
08Code
GitHub
+
09IDE
Cursor
+
10Build
Lovable
+
11Design
Figma
+
12Docs
Notion
+
13PM
Linear
+
14CMS
WordPress
+
15CMS
Webflow
+
16Automation
Zapier
+
01CRM
HubSpot
+
02Analytics
GA4
+
03Payments
Stripe
+
04Backend
Supabase
+
05Backend
Firebase
+
06Hosting
Vercel
+
07Edge
Cloudflare
+
08Code
GitHub
+
09IDE
Cursor
+
10Build
Lovable
+
11Design
Figma
+
12Docs
Notion
+
13PM
Linear
+
14CMS
WordPress
+
15CMS
Webflow
+
16Automation
Zapier
+
01CRM
HubSpot
+
02Analytics
GA4
+
03Payments
Stripe
+
04Backend
Supabase
+
05Backend
Firebase
+
06Hosting
Vercel
+
07Edge
Cloudflare
+
08Code
GitHub
+
09IDE
Cursor
+
10Build
Lovable
+
11Design
Figma
+
12Docs
Notion
+
13PM
Linear
+
14CMS
WordPress
+
15CMS
Webflow
+
16Automation
Zapier
+
01AI
ChatGPT
+
02AI
Claude
+
03AI
Gemini
+
04Research
Perplexity
+
05Autonomy
AI agents
+
06Workflows
n8n
+
07Automation
Make
+
08SEO
Ahrefs
+
09SEO
Semrush
+
10Paid
Google Ads
+
11Paid
Meta Ads
+
12Email
Mailchimp
+
13Email
Resend
+
14Content
Canva
+
15Ops
Slack
+
16Async
Loom
+
01AI
ChatGPT
+
02AI
Claude
+
03AI
Gemini
+
04Research
Perplexity
+
05Autonomy
AI agents
+
06Workflows
n8n
+
07Automation
Make
+
08SEO
Ahrefs
+
09SEO
Semrush
+
10Paid
Google Ads
+
11Paid
Meta Ads
+
12Email
Mailchimp
+
13Email
Resend
+
14Content
Canva
+
15Ops
Slack
+
16Async
Loom
+
01AI
ChatGPT
+
02AI
Claude
+
03AI
Gemini
+
04Research
Perplexity
+
05Autonomy
AI agents
+
06Workflows
n8n
+
07Automation
Make
+
08SEO
Ahrefs
+
09SEO
Semrush
+
10Paid
Google Ads
+
11Paid
Meta Ads
+
12Email
Mailchimp
+
13Email
Resend
+
14Content
Canva
+
15Ops
Slack
+
16Async
Loom
+
naboona.stack / live32 integrations · 1 system

Let's build something
that scales.

Naboona Oy exists to turn strategy, technology and execution into growth systems that actually move the business forward.

Contact

Tell us what you're building.

We read everything. Sharper messages get sharper replies.

channel / direct
Founder
Lennart Tuominen
Based
Helsinki
Working with
Founders · operators · investors · builders
// response time · 24h